Oceans, Waves and Beaches

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They say a picture is worth a thousand words, click on this and tell me how many words you think it’s worth. Photosynth is a tool that let’s you take tens, hundreds or even thousands of photos and automatically stitch them together.
This enables you to do more than document how a sea wall looks from [...]

Yvon Chouinard said “The more you know the less you need.” I love the simplicity in that statement. The statement itself is minimalistic, it has a stickiness/hook to it and I think of it when I feel myself slipping into consumer mode… yet look at us.
Look at how we approach surfing… we know virtually everything [...]

Surfrider Japan is working on a solution with the Japanese government to stop the Rokkasho Nuclear Reprocessing Plant from dumping harmful materials into the ocean. This plant discharges radiation into the air and ocean. These elements are being dumped into a strong southbound current that sweeps through Nori and various fishing areas.
Surfrider is asking for [...]

I’ll never, ever forget the heady days of the mid-to-late 1990s. Those days that helped me “see” the massive, tectonic… DNA-level change about to hit everyone and every institution. A truism emerged “the internet changes everything.” Fast forward 15 years and it’s quite challenging to find anything that hasn’t been impacted by the radical restructuring [...]

Surfrider Argentina popped this out via Animoto. I love simple tools.

It’s absolutely crystal clear to me, the future is video.
I’ve posted a few times on the importance of DIY (do it yourself) in our movement. I even posted a simple primer on how to make stickers. If you’ve read my blog for any length of time, you’ll know I’m partial to video… yet I also [...]

Last month I wrote a piece about digital photography being an onramp for activism. The essence of that that piece said “find out people’s core interests and translate those interests to our mission.”
Jerry Collamer, a dyed-in-wool core Trestles activist, sent this cartoon to Chad Nelsen the other day. Chad was looking for an illustration for [...]

What is better than a DIY video made by kids to educate and illustrate an environmental issue that most people have written off as a non-issue?
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The crew in Oregon made this to show their elected officials. It’s less than a minute… so simple and yet so strong.
Excellent use of video. Visceral illustration. Targeted demographic. Perfect.

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It’s very clear that the future is all about video. Video can be education tools, activist tools and entertainment tools.
25 more Surfrider videos here.