Tag ads

No blue, no green

Thanks to all the insanely creative people, all over the world, that plug into our mission and output advertising gems.
A tip of the hat to the crew in Brazil for this ad. More ads here.

Seafood: Plastic Surprise

Creative by Saatchi & Saatchi
More seafood.

Seafood: Private Beach Mix

Creative by Saatchi & Saatchi
More seafood.

Uninhabitable seas: Riffing on our mission

This is another ad by the Y&R; crew for Surfrider Europe. I can’t get enough of these kinds of things because they speak to a piece of me that loves re-creating and riffing on ideas.
I love how one person’s approach to a subject is so different than another person’s approach.
That’s the gist of the onramp [...]

Seafood, punk rock and the activist mashup

Ok, so I’ve posted a few of these trash-infused seafood items (a la the fine chefs at Saatchi & Saatchi)… I’ve even shown the video of the activation. Little did I know that a few people in our chapter network would want to take this and run with it. They contacted me and asked me [...]

The Sea is at Risk of Becoming Uninhabitable

Below is an ad for Surfrider Europe by the clever creatives at Young & Rubicam Paris.
When I look at this ad, I see a visual mash-up… octopus somewhere in a lush jungle, wait… that’s not right. The copy suggests that the octopus is no longer in the oceans because they are inhabitable.
We all react differently [...]

Seafood: Aerosol Valu-Pak

Kudos to the crew at Saatchi and Saatchi.
More seafood.

Seafood: Cigarette Butts

Kudos to the crew at Saatchi and Saatchi.

Surfrider Australia / Drain

The campaign website.

Surfrider Australia site.

Moses

Surfrider Foundation, the essence of who we are and what we stand for, attracts not only a diverse set of people but whipsmart people. One of the groups that finds an onramp to Surfrider is the highly-creative individual. They find a fit with us because we offer the willingness to make bold statements and a [...]