Oceans, Waves and Beaches

Surfrider Europe is, literally, writing the book on educating people on coastal ecosystems. To add some context to that statement they connect, face-to-face, with over 100,000 people. At the forefront of that effort is Mathieu Berge. Listen in as I caught up with him at their Biarritz hq.

The crew at Surfrider Europe do an insanely great job educating kids. Last year they connected with over 100,000 people (most of them kids). They are coming out with a new program aimed at kids between 4 – 8 years old. Here’s a page out of that program.
Papa Smurf is being visited by multiple sick [...]

Advertisement for Oceans Initiative, an event started by Surfrider Europe, which has the goal of minimizing our use of single-use plastics (and keeping plastics out of our oceans).

I saw this program first had a few years ago and was very impressed. Surfrider Europe has done a noteworthy job of building an education program kids in coastal Europe. Over ten thousand kids are educated each year. Watch this, it’s in French but I’m guessing you’ll get a sense of the program’s value, it’s [...]

The following images are from the first beach cleanup on the African continent under the Surfrider Foundation banner. Also worth noting is the impressive turnout.
We’re stoked to finally have representation on in Africa. Welcome aboard Surfrider Morocco! More here.

Over the past few days a number of representatives came together in Kamogawa, Japan to share perspectives and best practices. 30 – 35 people from Argentina, Australia, Canada Japan, Europe and the United States were present and I hope to share a few blogs in the days ahead from specific presentations and learnings.
As all Surfrider [...]

Killer creative by Young & Rubicam Paris (for Surfrider Europe). Click on image for larger version.

These three images made me laugh out loud. This first one is a typical on-beach awareness program. In this case, it’s Surfrider Europe (Spain) who has reached out to local beach goers with their messaging regarding the issues of single-use plastics and ocean pollution.

But we’re Surfrider Foundation, and we go past what typical organizations would [...]

Killer creative by Young & Rubicam Paris (for Surfrider Europe). Click on image for larger version.

As you may already know Surfrider Foundation’s mission is global. We now have representation on five continents and hundreds of thousands of supporters spanning the planet all focusing their collective energy on “… the protection and enjoyment of oceans, waves and beaches…”
This short vignette is from this month’s workgroup meeting in Rome. Check out [...]